On top of all the things you do daily, you need to find time to market your business and NOW you have to get on board with social media. When will it stop? Unfortunately, it won't.

When a new social media platform comes out, it isn't apparent how it will impact business. Facebook has blown us all away; it has become a virtual representation of everything under the sun. Even pets and stuffed animals have Facebook pages. So, why is Facebook important to your business???

To properly market your business, you have to be visible where people are. Observe the conventional methods... a billboard in high-commuting areas, a radio ad during rush hour or a prime-time television ad; you're making yourself visible to the most people you can in a set period of time. The internet is no different! Facebook recently hit one billion users.

You personally may not like or use Facebook, or other social media, in general, yet think of it this way… one billion people have access to what you do, who you are, where you do business, and what you're all about. You may spend hundreds or thousands of dollars in advertising where Facebook is free and can do the same thing!

This is not about Facebook. It's about you and promoting your business to the best of your ability.

Here's some useful info on how to get more likes on Facebook!

http://mashable.com/2012/06/19/how-to-get-more-likes-shares-on-facebook-infographic/